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Latest Sponsorship Today report analyses 1179 deals across Europe. With earnings of €146m, Man Utd takes 11% of club sponsorship income from the six major leagues. Barcelona in second place on €107m. The report finds a growing presence of airlines and gambling companies more...

FEATURE

A series of new deals in 2015 has seen the 'financial trading' industry become a serious sponsorship player. Why now? And what benefits will come to sponsors and rights holders? more...
SPORTS MARKETING JOURNAL
Sponsorship effectiveness
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Secondary ticketing
Celebrity endorsement
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BROWSE REPORTS
European Soccer 2014/15 1179 sponsorship deals from Europe's major leagues
Global cricket sponsorship 788 cricket deals listed and analysed
Sponsorship market analysis in Australia & New Zealand 1,662 deals listed and analysed
Global opportunities for sports marketing and consultancy services to 2022 Global market analysis
Global naming rights Analysis of global naming rights deals
Beer: Global sponsorship analysis Analysis of beer sponsorship deals
International Sports Federations Major sports federations deals analysed
Brazil Brazil's sponsorship industry analysed
Airlines - Global sponsorship More than 260 deals listed and analysed
European Premier League Soccer Club sponsorship across Europe's premier leagues
Sports Sponsorship & the Law Expert legal opinion on sponsorship issues
Activation & Case Studies Expert guide to sponsorship activation
Twenty 20 Vision Club and sponsor commercial opportunities examined
Corporate Social Responsibility & Sports Sponsorship Using sport to meet CSR objectives
Football Sponsorship & Commerce Commercial opportunities for clubs and sponsors
Sponsorship Strategy & Research Using research to drive sponsorship strategy
European Sports Marketing Data 368 pages of sponsorship, sports media and popularity data
Driving Business Through Sport Europe's best selling sponsorship report
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